Search

Record Citations

APA Citation

Lovelock, C., & Wirtz, J. (2016). Services marketing: People, technology, strategy (Eighth edition.). World Scientific.

Chicago Style Citation

Lovelock, Christopher, and Jochen Wirtz. Services Marketing: People, Technology, Strategy. Eighth edition. New Jersey: World Scientific, 2016.

MLA Citation

Lovelock, Christopher, and Jochen Wirtz. Services Marketing: People, Technology, Strategy. Eighth edition. World Scientific, 2016.

Harvard Style Citation

Lovelock, C. & Wirtz, J. 2016. Services marketing: People, technology, strategy. Eighth edition. New Jersey: World Scientific.

Remember to check citations for accuracy before including them in your work.
Kysy apua / Ask for help

Content Cannot be Displayed

Chat content cannot be displayed due to cookie settings. To view the content, modify your cookie settings to allow the following categories: Chat Services.

Cookie Settings